In the Googlenomics article, I
found Google’s concept of auctioning their ad space to be very
interesting. Although I’m not privy to
the details of their methodology, the general concept of letting the person
have it who wants it the most makes a lot of sense. Also, their concept of charging only one cent
more than the next highest bid takes away the risk of costly overbidding errors
to the consumer and really makes the model successful. As the article stated, this concept results
in higher bids on average! In thinking
of other places where this concept could be applied, I immediately think of
resourcing R&D projects. Right now
in my position as a team leader, I collaborate with my manager on the who and
the when of project resourcing within my small team. It makes me wonder what would happen if we
had a Craigslist of projects and the people who wanted them the most got them
rather than management making the decisions. I know that at least the engineers would enjoy
seeing what is out there, what is important, and if they have the freedom to
work on what interests them, I think it would make for a happier and more
productive department!
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